Alice + Olivia To Hold Pre-Coachella Runway Show

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Photo: aliceandolivia on Instagram

With a Coachella Valley Music and Arts Festival approaching, engineer Stacey Bendet of Alice + Olivia is slated to horde a runway uncover to time with a annual extravaganza.

According to, a New York City-based tag will be fasten army with tradesman Neiman Marcus to classify a “See Now, Buy Now” uncover in Los Angeles. The arriving uncover will take place on Apr 13, only days forward of a Coachella festivities in Indio, California.

In a matter to, Bendet described a impulse behind her latest initiative.

“I wanted what we showed on that runway to be applicable to what consumers indeed wish to wear, now. we came adult with a thought to have a uncover around Coachella and have a runway looks be formed on things that each lady would wish to wear to a song festival,” she said.

In further to a brand’s Spring 2016 runway creations, Bendet is also approaching to betray looks from her new Grateful Dead themed line. This plug collection is pronounced to welcome a stone and hurl aesthetic, with punchy neon hues and confidant striking prints on display.

Staying loyal to a Alice + Olivia theme, conform lovers can also design to see independent designs and festooned detail. With signature Coachella character job for boho stylish accents and issuing frocks, this pre-festival uncover positively sounds like a winning fit.