This week in a theatres we get an amazingly polarized scenario. On a one finish there is a hard-hitting domestic play Airlift, that attempts to tell a based-in-truth, heroic rescue operations of Indians stranded in Kuwait after Saddam Hussain’s invasion.
On a other finish is a sex comedy Kya Kool Hain Hum 3, filled with innuendos and wanton jokes, claiming a courtesy of a most younger assembly than a one that would traditionally foster Airlift.
Trade researcher Komal Nahata says, “Both films will open well. Airlift promos have been desired by one and all. Kya Kool Hain Hum 3 is a film in a KKHH brand. Also, a trailers have been found engaging and really naughty.”
Remarks another trade pundit, Atul Mohan, “Both films are opposite from any other. One a nationalistic and other a roller-coaster float for youngsters. Airlift deserves a tax-free status, and that too from day one. As for Kya Kool Hain Hum 3 a youngsters were carnivorous of adult comedies for prolonged time and they will path this one instantly. Airlift will also do good as we haven’t seen a nationalistic film formed on genuine occurrence from long. A good week to watch out for.”
However Anil Thadani, a heading Mumbai distributor, feels too most is done of a whole conflict between a dual films this week. “Calling it a strife would be wrong. Two cinema do simply recover within a same week until and unless any one of a dual films requires over 4000 screens. In this box conjunction requires as many as 15 to 20 shows in any multiplex.”
Airlift executive Raja Krishna Menon feels no hazard from a other film. “The dual go to really opposite genres and a box bureau is large adequate for both films to do well. we wish Kya Kool Hain Hum 3 a really best of luck,” says Menon.